Our goal is to work with you to demystify, coach and create results utilizing the available social media channels, search marketing, and more; while helping you navigate this ever-changing landscape.
We’re not about being “social media experts.” There are enough of those already. First and foremost, we’re people, and we love to help other people develop an online voice and relate to an audience. Social media is a killer tool for doing that, and we’re here to help.
Harley says: "In my view the fundamentals of branding are the same as they've ever been - they're rooted in human nature and they're independent of platform or paradigm. If anything, I think that a core knowledge of branding and positioning is even more important with today's increasingly poor 'signal-to-noise' ratio online.
"To that end, we’ve devoted a portion of the team to helping our clients connect with a bigger audience using new social media tools. I also recognize that brands and marketing professionals should understand these tools and be conversant with them, even if they ultimately hire a firm to handle this part of the marketing process. So we provide a hands-on, practical social media training program to help you jump-start those efforts.
Ultimately, it all begins and ends with communication. Social media is a platform for carrying on a conversation with a huge global audience who can (and should) know about your brand. Like any marketing tool, it works when it’s applied with an authentic, consistent message, with passion and with energy."